Hastings named the area in UK that needs the most time to save for Christmas

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Hastings residents require the longest amount of time to save up for Christmas, according to new data.

The town features in a list of 10 areas in the UK where families should start saving for the festive period sooner rather than later, with Hastings topping the list.

The study, conducted by debt solutions specialist PennyPlan, subtracted average household living costs from median disposable household income and compared them with Christmas shopping averages to determine the number of days saving required.

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